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Why People Buy the COLMI i28 Ultra Smartwatch: Complete Shopping Guide
Introduction
In today’s fast-paced world, a smartwatch is more than just a gadget—it’s a personal assistant, fitness tracker, and fashion accessory on your wrist. While premium models from Apple, Samsung, or Huawei dominate headlines, budget-friendly brands like COLMI have quickly captured the attention of everyday users.
One standout model is the COLMI i28 Ultra Smartwatch. Affordable yet feature-packed, it has gained popularity in the UK, USA, Bangladesh, India, and beyond. But what makes people buy this watch? And if you’re considering one, how do you know if it’s right for you?
This shopping guide will walk you through the top reasons people buy the COLMI i28 Ultra, its unique features, comparisons, and tips to help you make an informed purchase.
1. Affordable Price with Premium Look
One of the biggest reasons people choose the COLMI i28 Ultra is its affordability.
- Priced at around $49.95 (USD), it’s far cheaper than Apple Watch or Samsung Galaxy Watch models.
- Despite its budget price, it comes with a sleek zinc alloy frame, AMOLED display, and premium design that gives the impression of a much more expensive device.
Shopping Tip: Check if the seller is offering an official warranty or replacement policy, since counterfeit models can look similar.

2. Stunning AMOLED Display
The COLMI i28 Ultra features a 1.43-inch AMOLED screen with 466×466 resolution.
- Bright, vibrant colors make it easy to read in sunlight.
- Smooth animations and sharp fonts enhance user experience.
- Always-on display mode for quick time checks.
Most watches under $50 don’t offer AMOLED screens—this is a key selling point.
3. Health & Fitness Tracking
For many users, smartwatches are fitness companions. The i28 Ultra covers all the basics:
- Heart Rate Monitoring – Tracks beats per minute throughout the day.
- SpO₂ Sensor – Measures blood oxygen levels.
- Sleep Monitoring – Records sleep duration and patterns.
- Step & Calorie Tracking – Useful for daily activity goals.
- Menstrual Cycle Tracking – A thoughtful addition for women.
Note: While it offers useful insights, it’s not a medical device. Data is good for general awareness, not diagnosis.

4. Special Features You Don’t See in Competitors
What makes the COLMI i28 Ultra stand out is its unique set of extra features, unusual for its price point:
- Muslim Prayer Reminders – Alerts for prayer times, making it popular among Muslim users.
- Stock Market Tracker – lets you check market trends on your wrist.
- Built-in AI (Da GPT) – An AI assistant for quick interactions.
- Casual Games – Simple wrist games for entertainment.
These features appeal to niche audiences, making the watch more than just another budget fitness tracker.
5. Bluetooth Calling & Notifications
Unlike basic smart bands, the i28 Ultra supports Bluetooth calling:
- Answer or reject calls directly from your wrist.
- Syncs with your phone for social media, SMS, and app notifications.
- Clear microphone and speaker for conversations on the go.
Shopping Tip: Always check Bluetooth version (this one uses Bluetooth 5.3), ensuring stable connectivity with both Android and iOS.
6. Long Battery Life
Battery life is a deciding factor when buying smartwatches.
- 260mAh battery
- 5–7 days of normal use
- Standby time: Up to 15 days
- Charging time: 2 hours
This makes it practical for travel, work, and daily life without worrying about frequent charging.

7. Stylish & Durable Build
The i28 Ultra doesn’t just perform well—it looks great too:
- Zinc alloy case – Sturdy yet lightweight.
- IP68 Waterproof rating – Safe from sweat, rain, and splashes.
- Custom Straps – Comes with silicone or magnetic bamboo strap options.
Perfect for both formal wear and workout sessions.
8. Compatibility with Smartphones
The COLMI i28 Ultra works with:
- Android 5.0+
- iOS 9.0+
- HarmonyOS 2.0+
The COLMI Fit App helps sync health data, set watch faces, and manage notifications.
9. Why People Prefer It Over Expensive Watches
Not everyone needs a $400+ Apple Watch. Many people buy COLMI i28 Ultra because:
- They want basic health tracking + style without spending much.
- They like special features (prayer reminders, stock tracker) not found in premium models.
- It’s a budget-friendly first smartwatch for students and young professionals.
- It works as a secondary smartwatch for casual use, while keeping expensive ones for special occasions.

10. Things to Check Before Buying (Shopping Guide)
Before you buy the COLMI i28 Ultra, consider these factors:
- Warranty & Authenticity – Only buy from trusted sellers (official site, Amazon, or verified local resellers).
- Price Comparison – Check different platforms (Banggood, AliExpress, Amazon UK/US).
- Features You Need – If you don’t need prayer reminders or stock trackers, other COLMI models may fit better.
- Battery Expectations – 5–7 days is solid, but heavy users (always-on display, calling) may need more frequent charging.
- App Ecosystem – COLMI Fit is decent, but not as advanced as Apple Health or Samsung Health.
11. Who Should Buy the COLMI i28 Ultra?
- Students – Affordable smartwatch with smart features.
- Young Professionals – Stylish design + productivity tools.
- Fitness Enthusiasts (Beginners) – Health tracking without huge costs.
- Muslim Users – Integrated prayer reminder function.
- Budget-Conscious Buyers – The Best Features for Under $50.
12. Alternatives to Consider
If you’re shopping around, here are some competitors:
- Haylou Solar Plus RT3 – Strong battery, fitness tracking.
- Amazfit Bip U Pro – Slightly more expensive, with built-in GPS.
- Lemfo Watch Series – Similar features with varying styles.
But in the sub-$50 price range, COLMI i28 Ultra offers the most premium look and diverse features.

13. Frequently Asked Questions (FAQs)
Q1: Is COLMI a good smartwatch brand?
Yes, COLMI is well-known in the budget smartwatch market for offering reliable, stylish devices at affordable prices.
Q2: Can I use the COLMI i28 Ultra with an iPhone?
Yes, it works with iOS (via the COLMI Fit app).
Q3: Is it waterproof?
It’s IP68 rated—safe for rain, sweat, and handwashing, but not for swimming or diving.
Q4: Does it support WhatsApp and social media notifications?
Yes, you can receive notifications for WhatsApp, Facebook, Instagram, etc.
Q5: Can I replace the straps?
Yes, straps are replaceable with compatible 22mm watch bands.
Conclusion
The COLMI i28 Ultra Smartwatch is a smart choice for those seeking style, essential health tracking, and unique features at an affordable price. With its AMOLED screen, prayer reminders, stock updates, Bluetooth calling, and 5–7 day battery, it outshines many competitors in the under-$50 segment.
Whether you’re a student, fitness beginner, professional, or someone looking for a stylish everyday smartwatch without breaking the bank, the i28 Ultra is worth considering.
Shopping Guide Final Tip: Buy from verified sellers, compare prices, and check the warranty before purchase. This ensures you get the best deal on an authentic COLMI i28 Ultra.
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